As a graphic designer I have done a little of just about everything, from logos and brochures, to packaging and websites. And the digital explosion just made that list longer, now including websites, digital ads, video spots and electronic billboards — the innovation in ways to reach our audiences never stops.
I originally started working with Aldus Pagemaker and Freehand, before dabbling in Quark XPress and then settling into the all-pervasive Adobe Suite including Photoshop, Illustrator and Indesign. But no matter the tools, I believe the job stays the same: clear, effective and clean visual messaging.
(more coming soon)
Books and Magazines
Ad designs fall into two categories: those designed and created as part of advertising campaign and those created (generally in a rush) for magazine clients.